These are a range of different motion graphic videos I have created using the programme Adobe After Effects. I created these different videos in response to different briefs for different clients. I created all of the elements in each video from scratch in Adobe illustrator and used different effects and tools to make them animate and tell a story in each with the use of music and sounds.
This was my motion graphic in response to my brief from my client Hirestreet. The brand is an online rental company that enables women targeted from the age 18-35 to rent luxury clothing for an affordable price, which is also more sustainable and eco-friendly. The motion graphic shows a character who has been invited to an event but has nothing to wear and clothing in shops are too expensive. It then shows a narrative going through all the different steps of Hirestreet in a feminine and friendly way informing the viewer what to do.
Another motion graphic which I created was in response to my brief that I needed to create a visual video to show students what they need to do in preparation to their graduation, the morning of the graduation, during and after. It is also trying to get the graduates to get involved with social media platforms which are about the graduation day.
This motion graphic shows my response to my brief to encourage students to complete the Survey US, survey in order to give the university feedback so they can make changes to courses and also the university such as facilities and resources for future students. The survey also gives a chance for students to tell the university what they like the most about it. I also included a narrative just incase the imagery didn't give enough information, however they both work together to inform.